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Franchise Blog

The Power of Branding

  Joseph Berger  |    Jan 24, 2018 9:00:00 AM  |    Franchise Opportunities

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How Important is Branding?

Entrepreneur Magazine says that branding is in everything you do. From how you answer your phone to how you say goodbye. Having a consistent and recognizable brand is all important.

Fast Company says that "brand clarity drives confidence and performance." We've been working on our brand since 2005, and it's working everywhere from Seattle down to South Florida. We have a crystal clear idea of who we are as a company. When you don't have that, you have chaos. For an entrepreneur, this can be dangerous water. You can spend months of time, energy, and resources developing a brand, only for it to not resonate with your audience.

 

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We've Been There, Done That

Our brand is established, has stood the test of time, and is ready for you to pick up and start moving forward. If you have decided that the time is now, and that delaying your entrepreneurial dreams is a mistake, then franchising with a proven brand is the best option for you. Let's look at the power of You've Got Maids' branding in the franchise space. You've Got Maids is currently listed by Entrepreneur Magazine as #187 on their Top 500 list. We've been on the list for four years now, with every year putting us in a better spot. Most of the franchises in the top 200 are older, have less available territory, and are more expensive. 

Why You've Got Maids?

Want to hear the story of how we started out as You've Got Maids? Take it right from Founder Frank Berger.